Would You Like to Make a Donation? A Dialogue System to Persuade You to Donate

Yuhan Song, Houfeng Wang


Abstract
Persuasive dialogue is a type of dialogue commonly used in human daily life in scenarios such as promotion and sales. Its purpose is to influence the decision, attitude or behavior of another person through the dialogue process. Persuasive automated dialogue systems can be applied in a variety of fields such as charity, business, education, and healthcare. Regardless of their amazing abilities, Large Language Models (LLMs) such as ChatGPT still have limitations in persuasion. There is few research dedicated to persuasive dialogue in the current research of automated dialogue systems. In this paper, we introduce a persuasive automated dialogue system. In the system, a context-aware persuasion strategy selection module makes dialogue system flexibly use different persuasion strategies to persuade users; Then a natural language generation module is used to output a response. We also propose a persuasiveness prediction model to automatically evaluate the persuasiveness of generated text. Experimental results show that our dialogue system can achieve better performance on several automated evaluation metrics than baseline models.
Anthology ID:
2024.lrec-main.1540
Volume:
Proceedings of the 2024 Joint International Conference on Computational Linguistics, Language Resources and Evaluation (LREC-COLING 2024)
Month:
May
Year:
2024
Address:
Torino, Italia
Editors:
Nicoletta Calzolari, Min-Yen Kan, Veronique Hoste, Alessandro Lenci, Sakriani Sakti, Nianwen Xue
Venues:
LREC | COLING
SIG:
Publisher:
ELRA and ICCL
Note:
Pages:
17707–17717
Language:
URL:
https://aclanthology.org/2024.lrec-main.1540
DOI:
Bibkey:
Cite (ACL):
Yuhan Song and Houfeng Wang. 2024. Would You Like to Make a Donation? A Dialogue System to Persuade You to Donate. In Proceedings of the 2024 Joint International Conference on Computational Linguistics, Language Resources and Evaluation (LREC-COLING 2024), pages 17707–17717, Torino, Italia. ELRA and ICCL.
Cite (Informal):
Would You Like to Make a Donation? A Dialogue System to Persuade You to Donate (Song & Wang, LREC-COLING 2024)
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PDF:
https://aclanthology.org/2024.lrec-main.1540.pdf